Description
The Selling of the President shows how a clutch of salesmen, cameramen, and speechwriters adjusted Richard Nixon's image by manipulating television - or us - on his behalf. In the 30-plus years since its publication, the book still resonates with what remains the most formidable challenge for a candidate: image control. 253 pages.
Info
ISBN: 9780140112405
Published Date: August 1, 1988
Publisher: Penguin Books
Language: English
Page Count: 253
Size: 7.78" l x 5.00" w x 0.74" h
Category
Political Science
Subject
Government