The New Science of Narcissism: Understanding One of the Greatest Psychological Challenges of Our Time - and What You Can Do About It

“Narcissism” is truly one of the most important words our time - ceaselessly discussed in the media, the subject of millions of online search queries, and at the centerpiece of serious social and political debates. But what does it really mean?

In The New Science of Narcissism, Dr. W Keith Campbell pulls back the curtain on this frequently misused label, presenting the most recent psychological, personality, and social research into the phenomenon.

Rather than pathologizing all behaviors associated with the label, Campbell reveals that not only does narcissism occur on a spectrum, but almost everyone exhibits narcissistic tendencies in their day-to-day behavior. Drawing from real-life incidents and case studies, The New Science of Narcissism offers tools, tips, and suggestions for softening toxically selfish behaviors both in yourself and others.